Branding television Catherine Johnson
Material type: TextLanguage: English Publication details: New York; Routledge Publications: 2012 Description: 197pISBN: 9780415548427Subject(s): Television industries | Competition | Fragmentation | Channel brandingDDC classification: 384.550Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Central Library (Landiguda Campus) General Section | 384.550 JOH (Browse shelf(Opens below)) | Available | 5611 |