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Consumer Behavior David L. Loudon & Albert J. Della Bitta
Material type:
TextLanguage: English Publication details: New Delhi : McGraw Hill Education, 2016 Edition: 4th edISBN: 9780070473812Subject(s): The ultimate consumer | Understanding consumer and market | Market segmentation | Promotional response patternsDDC classification: 658.8342
| Item type | Current library | Call number | Status | Date due | Barcode |
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Books
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Central Library (Sunabeda Campus) General Section | 658.8342 LOU (Browse shelf(Opens below)) | Available | 29525 |